Both brands did collaborations with celebrities (who are
not necessary designers) for marketing purposes. In this article, we will go
back to the most recent collaboration for each of the two brands.
Swatch
x Mika
So
the19th of November was the day we all could have meet Mika! In fact, Mika's
signing session took place in the Swatch store of Paris, at les Champs
Elysées in this particular date.
In case you did not know, what's new for Swatch is the recent collaboration with the well-known singer Mika. The collection "Mika 4 Swatch" is composed two designs: one called "kukulakuku" and the other "kukulakuki". These watches are characterizes by bright colors, special drawings and come in fancy packages.
In case you did not know, what's new for Swatch is the recent collaboration with the well-known singer Mika. The collection "Mika 4 Swatch" is composed two designs: one called "kukulakuku" and the other "kukulakuki". These watches are characterizes by bright colors, special drawings and come in fancy packages.
In order to better understand the design process that
was followed by the singer, please watch the video that follows:
You can buy them online in the Swatch online shop or in a selection of stores (check Swatch website for the availability). Price = 55€
Sources:
Ice-Watch x Manaudou
Florent Manaudou is a professional swimmer and occasionally the Olympic champion of the 50-meters
freestyle at the London Olympic games of 2012. Yet, he is most importantly a
brand ambassador for Ice-Watch!
Indeed, "By Manaudou" is a collection made by Ice-Watch in collaboration with the swimmer.
Indeed, "By Manaudou" is a collection made by Ice-Watch in collaboration with the swimmer.
While this collaboration dates a bit (2012), the advert was launched recently and you can watch it in the link below.
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